Pritchard Amps History
The Pritchard
Amps combined the Deja Vu dual track research and merged the two lines of amplifiers
into a single line of amplifiers. A prototype of the basic amplifier was built,
but suffered from a reoccurring failure of the magic Burr Brown operational
amplifier. Before Burr Brown, then recently purchased by Texas Instruments,
could inform me that these failures were the result of a failure of an old,
discarded process, Pritchard reviewed the character of the two lines of amplifiers
because critiques had often claimed that the simplified technology actually
sounded better than the exact technology. So Pritchard compared his two technologies,
now with the full realization that engineering thought is a poor predictor of
musician appreciation. This comparison ended by questioning the artistic value
of the venerable high-gain 12AX7.
Pritchard Amps uses with machine assisted manual techniques
for all of the manufacturing to
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precisely cut and glue plywood panels to form cabinets
that are later sanded, painted and covered with a
two-tone Tolex.;
-
machine and engrave .125-inch aluminum sheet, then
form and weld it into an amplifier chassis;
-
form and machine spring reverb shields and other metal
parts;
-
wire and test the mains power circuit for safety;
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assemble and test the Voice Knob™;
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assemble and test printed circuit boards; and
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assemble and test the whole amplifier.
By keeping the whole process internal, Pritchard Amps retains
control over the production, and can consequently, better
improve product quality and better serve the discriminating
artist.